DELRAY BEACH, FL – Santa made his way to Downtown Delray Beach on Dec. 10 in his BMW convertible to spread joy to thousands of children. The Delray Beach Marketing Cooperative (DBMC) managed to pull off yet another successful tree lighting ceremony after having to move the event back a week because of heavy December rain on the original date. “We were hoping to still draw a great crowd for the rain date, and sure enough they showed up,” said Stephanie Immelman, director of the DBMC. The excitement for Santa and the start of the Delray Beach holiday season was not to be diminished, and droves of jubilant children and festive onlookers made their way out to Old School Square to enjoy the night. Atlantic Avenue was alive with the sounds of live music and cheerful banter as people made their way past merry vendors and in and out of the restaurants and shops on their way to the lighting of the world-famous 100-foot tree. The evening’s festivities were broadcast throughout the county by Maverick from WiLD 95.5, who took the reins as the host for the joyous ceremony. He even accompanied Santa and Mrs. Claus up the fire truck ladder for the lighting ceremony. The event was made possible by generous sponsors including Vista BMW, State Farm, Bank United, Waste Management, Putt ‘N Around, Marriott Delray Beach, Downtown Development Authority and Crane’s Beach House. Their funding enabled the four person DBMC to procure the resources they needed to stage the elaborate event.