By: Marisa Herman Associate Editor
There’s BarkBox for your dog, Birchbox for your beauty needs and now there is City Haul— a monthly subscription box that showcases local products and promotions in your city.
Set to launch this month, City Haul subscribers will receive a box with gifts, exclusive offers and gift certificates from local businesses like restaurants, novelty shops, salons, boutiques, health and fitness centers and entertainment venues in Boca Raton and Delray Beach.
Each box will have a value of at least $200.
The idea behind My City Haul Box is from Sharon Patterson, president of Into the Blue, a Boca-based creative business agency.
She said has been reading about subscription models and talked to one of her clients about taking their business to the next level by participating in a box.
“Creating a city box, it popped into my head,” she said. “It was a little out of the blue.”
She said in the digital era, it is hard for local businesses to market themselves.
“People are just overwhelmed,” she said. “Businesses should put what they are all about in someone’s hands.”
She said City Haul provides that service to businesses. It also allows residents to check out new businesses they may not have known opened in their city.
“You can drive down Atlantic Avenue today and in 30 days and a couple of stores will have changed,” she said.
City Haul is a win-win for businesses and consumers, she said.
Ultimately, her goal is to franchise the concept to different cities across the country.
“It celebrates entrepreneurship in America and what’s unique in our cities” she said.
For subscribers, a box costs $39.99 per month with a two month minimum. Items in boxes are curated special for subscribers and offers must be exclusive to the box. That means you won’t see the deal you are receiving advertised elsewhere.
What sets this box subscription apart from others, Patterson said, is the grand prize box. Once a month, one subscriber will receive the grand prize in their box. That item will have a value of at least $1,500.
The box will come with the items inside it as well as a card describing the offer or product and a bit about the business that supplied the item.
Businesses interested in participating pay a nominal set-up fee, submit their product or offer to City Haul along with a description. City Haul does the rest by mailing the boxes to subscribers and promoting your business on its website and social media pages.
For more information on subscribing or participating as a business, visit https://mycityhaulbox.com