Biz Briefs


Tint World names Deja Holley as social media manager, creative designer

Boca-based Tint World Automotive Styling Centers recently named Deja Holley as social media manager and creative designer.

Holley brings more than 7 years of social media experience in the South Florida area to the Tint World® family and will provide an ever-increasing online presence to the company’s more than 70 global franchise locations with creative and social media support.

“Deja is a social media whiz and brings the marketing, SEO, and other essential tools to boost the Tint World® brand not just here in  the U.S., but across the globe,” said Charles J. Bonfiglio, president and CEO of Tint World®. “We’ve always been proud of the fact that our Tint World® franchisees have the best marketing and social media support possible. Her wide range of experience will ensure that we continue leading the industry.”

Graduating from Florida International University, Holley received a Bachelor of Arts degree in business administration and management. She has also earned certificates in leadership/management from Florida Atlantic University and project management from Nova Southeastern University. Prior to joining Tint World®, she served as a marketing assistant, graphic designer and creative director with various agencies in the South Florida area.

“Tint World®’s commitment to excellence and perpetual growth mentality is infectious,” Holley said. “I am looking forward to promoting our franchise owners and the overall Tint World® brand. This company has built a solid reputation among entrepreneurs here in the U.S. and abroad, and we are always seeking opportunities to expand our global imprint. I want to be part of that growth and promote our cutting-edge products and services to all of our customers.”

Tint World® Automotive Styling Centers™ offer sales and installation of auto and marine accessories, mobile electronics, audio video equipment, security systems, custom wheels and tire packages, window tinting, vehicle wraps, paint protection films, detailing services, nano ceramic coatings, maintenance and repair services and more.

Boca Helping Hands promotes social worker to Job Training Admissions and Care Coordinator

Ariella Bloch, RCSWI, is the new Job Training Admissions and Care Coordinator at Boca Helping Hands.

Previously, Bloch worked as the Boca Helping Hands Social Worker. In her new role, she will apply her social work skills to the Job Training Program, helping to train, certify and employ students in the organization’s seven Job Training Programs. Bloch celebrated 1 year of employment at Boca Helping Hands this August.

Bloch coordinates the Job Training Program, which includes recruitment and candidate interviews as well as student evaluation, monitoring and as-needed case management support. Ariella helps monitor and assess the students, from interview to training to employment.

She graduated from Florida State University with a Bachelor of Social Work and graduated from Florida Atlantic University with a Master of Social Work. She is currently working on becoming a Licensed Clinical Social Worker and will receive her certification this month.

Delray-based PurWell hires new Executive Vice President of Sales & Marketing

Nick DiFrancesco is the new Executive Vice President of Sales & Marketing for PurWell, a company focused on providing pure, natural hemp oil products that promote general health and wellness.

DiFrancesco brings more than 20 years of experience in the medical industry to his position. Prior to joining PurWell, he worked with Veritas Farms, which produces quality, full spectrum CBD products as vice president of Medical Sales & Marketing. There, he directly oversaw the creation, launch, marketing strategy and sales for the company. In addition, he also hired, trained and developed all outside sales representatives.

Before devoting his work full-time to Veritas Farms, he launched pharmaceutical products and devices nationwide for companies like Primus Pharmaceuticals, Rotech Healthcare and Pulmocair.

“We are very pleased to have Nick on our team to spearhead our sales and marketing initiatives, Purcell CEO Jon Fedele said. “With over two decades of experience and an exceptional performance record within the pharmaceutical and medical industries, he brings a great deal of expertise to Purwell.”

A resident of Delray Beach, DiFrancesco earned his Bachelor of Arts in marketing and finance from Florida Atlantic University. He holds an associate degree in marketing from University of Miami.

Boca Helping Hands Development Specialist Anna Campitelli Rubenstein, BHH Development Manager Karen Swedenborg, Saiko-i co-owner Tina Wang, and Saiko-i General Manager Lawrence Kwan at the first check presentation/donation from Saiko-i to Boca Helping Hands. Submitted photo.

Saiko-i Sushi Lounge & Hibachi donates dollars from Buddha statue to Boca Helping Hands

Diners who leave money at the Buddha statue at West Boca’s Saiko-i Sushi Lounge & Hibachi restaurant are helping to pay it forward.

The restaurant owners Tina Wang and Chef Jason Zheng recently donated $2,200 of diners’ dollars to Boca Helping Hands.

The restaurateurs say they plan to make several donations to the nonprofit, which provides food, and medical and financial assistance, to meet basic human needs as well as education, job training, and guidance to create self-sufficiency.

“We had been looking for a local charity with food programs that feed people in our community, and Boca Helping Hands is the perfect fit,” Wang said. “Their food pantry programs, where they provide groceries, and their other meal programs, provide an extremely important service for adults and children. We look forward to donating the ‘Buddha money’ to this wonderful charity, throughout the year, for many years to come.”

The couple is also happy that the money can specifically be donated to BHH’s food programs, and that Saiko-i patrons can dine out and donate on a regular basis.

Boca Helping Hands Development Manager Karen Swedenborg and the Development Specialist Anna Campitelli Rubenstein recently visited Saiko-i to receive the first donation from the restaurant.

“We, at Boca Helping Hands, greatly appreciate our community partners such as Saiko-i,” Swedenborg said. “We thank Tina Wang and Chef Jason Zheng for their kindness and for choosing Boca Helping Hands to be a recipient of their restaurant patrons’ generosity. These funds will be used to help to feed our clients through our food programs.”

BHH distributes more than 70,000 pantry bags filled with groceries each year (6,000 bags per month) to qualified Palm Beach Country residents at three locations (Boca Raton, West Boca and Boynton Beach). BHH volunteers serve over 55,000 hot meals annually, six days per week, at their Boca Raton Food Center.

Saiko-i donations go towards Boca Helping Hands’ hot meal program, which serves between 150-200 meals per day, as well as the Pantry Program, which helps over 17,000 adults and children.”